The Challenge Kuna came to us for a website redesign and optimization project to help increase sales and revenue. Considered “the first home break-in prevention solution,” Kuna wanted to find a way to optimize their website to reduce the bounce rate and boost conversions with a newly designed web experience. After exceeding their Indiegogo funding goals …Continue Reading ››

  Your SaaS platform is performing fine. Just fine. It could do better. Snag the users slipping away to competitors with our tips for both established companies and fresh startups to increase leads, boost sales, improve retention, and upsell features and services. What’s holding you back?   1. The (un)clarity of your value proposition Your …Continue Reading ››

Building a product is hard. Transforming your product from an MVP into a full-fledge, well-oiled machine is really hard. We know. We’ve been there. At this early stage, we’ve witnessed startups succeed and also fail. At Fake Crow, we consult and design for startups. We decided to tackle the challenge on our own: we built and launched our own platform. Xtensio …Continue Reading ››

How to Give Your Product Design Process a Creative Boost Here at Fake Crow, we’re always looking at ways to improve our iterative design process. In order to accomplish big things with a small team, we have to leverage all of our resources as efficiently as possible, and this includes creativity. We’ve been running in-house …Continue Reading ››

How We Supercharged Our User Testing Using Mechanical Turk, Google Forms and Usability Hub. When working with startups we are often treading new ground on new products and it is important to begin validating assumptions early and often. It also helps to have some data to back up our design decisions when presenting them to …Continue Reading ››

You are ready to move forward with your startup. You’ve done research, you’ve gotten familiar with the The Lean Startup principles and you are building a minimum viable product. At this stage, you may want to ask yourself: “What can I do while – or even before – building an MVP?”   Lets focus on …Continue Reading ››